Meet Zoe, Lemon Tree’s Marketing Manager
Zoe is our bright and bubbly Marketing Manager who keeps the cogs turning across an expansive and diverse client portfolio.
After finishing high school, Zoe caught a serious case of the travel bug, which saw her travel across the globe to work at a boarding school in the UK for 12 months. During her time abroad, she discovered her passion for Marketing and Behavioural Science, and soon after, she set off back to New Zealand to study at Otago University in Dunedin.
“I always found the link between Marketing and Behavioural Science super interesting! The courses were not at all related, but I loved to imagine how the methods taught in Behavioural Science could be applied to all things Marketing to shape and influence consumer behaviour. “
At the midway mark of her studies, Zoe’s travel bug set in again, and led her across the ditch to complete her Bachelor of Marketing with a minor in Behavioural Science in the sunshine state.
Although she claims she had no idea what she wanted to do fresh out of uni, she was snapped up pretty quickly by a media agency in Brisbane.
“I had no idea what I wanted to do when I finished Uni. I fell into the job through a friend, of a friend, of a friend of my brother’s! I started in the Trade team, buying TV and reporting but much preferred to be client facing, so moved into the planning team where I worked my way up to an account manager role on an automotive client.”
Being in her previous role for three and a half years, Zoe gained a wealth of experience working closely with several well-established brands. Although she gained a lot of experience working with high profile clients, she says she finds it far more rewarding working with new ventures who are still establishing their foundations.
“My previous roles in media brought me into the marketing timeline at the end when clients were well established and their creative messaging and design had already been established. What I love about Marketing is being able to help and influence brands right from the outset of their journey.”
Zoe’s positive attitude, extensive skill set and witty sense of humour made her a standout candidate for the position here at Lemon Tree. Since starting out in March, she’s become an integral part of our tight-knit team, and her ability to build solid relationships with her extensive list of clients is invaluable. As much as we love having her as part of the team, we think the feeling’s mutual.
“I love working with an amazing team of passionate people every day. Going to work is never a chore when you work with people who love what they do!”
Outside of work, you’ll find Zoe soaking up the good life by the beach, picking up her fresh produce at the local markets and travelling (at least as far as COVID allows).
If you’re looking for a reliable Marketing Manager who thrives on establishing strong relationships with her clients, have a chat with our kiwi superstar Marketing Manager Zoe.