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The Moreton Group


The Moreton Group is a team of compassionate, personable and honest advisers on deck to help Gold Coasters achieve their financial aspirations.

With over 20 years of experience providing the Gold Coast with sound financial advice, The Moreton Group approached Lemon Tree as an established company looking for a brand refresh that  retained the trust and prestige of their existing identity.

Once an approved redesign was chosen, the brand refresh was rolled out across the board to create a comprehensive, modernised brand that stayed true to the original design.

A group of people sailing a sailboat

The brand refresh included comprehensive redesign of all visual elements of the existing brand, including a logo redesign, brand new website, fresh stationery, marketing material and team collateral for Hamilton Island Race Week.

The successful integration of the updated brand material across digital, print and promotional platforms was well received by The Moreton Group’s clients and collaborators.

A custom designed sail for a sailboat
Graphic design for index chart
A responsive web design for financial planners
A screen printed logo design on apparel